5 Steps in Building a Lead Generation Website

Internet marketing is a great new way to bring your company to new heights. But building a lead generation website from zero into something big online is a truly challenging venture.

The hardest part is to attract large amount of traffic, which you can convert into high-quality sales leads.

Here’s a 5-step guide on how to create a lead generation website:

Know your audience

Do some research of your targeted online readership, and why they want to go to your website. Try to find out what questions or keywords your targeted readers are typing into major search engines such as Google, Yahoo!, or MSN.

A very useful tool you may want to use is Google Webmaster Tools, which gives you some idea how users arrive at your website and indicates questions that are being asked by users in search engines.

Pick a good domain name, a professional web design, and hosting

Using professional tools for your website saves you from a lot of headaches. First impression matters. So make sure that your site looks professional. To save you much of your time, hire a virtual assistant who can help you set up a professional lead generation website.

Create high-quality content for your website

This doesn’t only refer to the written words published on your site, but also to the over-all contents found on your website such as pictures, widgets, ads, affiliate programs, among others. Yet again, pay special attention on the written words as they still play the role of a king when it comes to the Internet. Utilize proper use of search engine optimization (SEO) writing strategies.

Offer a freebie

This is a good way to capture the email address of your readers. You can do this by offering a newsletter or a free eBook.

Web marketing and promotion

Promote your blog using online social media such as Facebook, MySpace, Twitter, and other popular networking sites. You can improve the popularity and authority of your site utilizing proven SEO techniques and strategies such as directory submission, link building, among others.

When it comes to lead generation services, Live2Care is your one-stop business partner. We offer you a complete telemarketing lead generation solutions that include telephone lead generation, appointment setting, mortgage lead generation, sales lead generation, and inbound customer service. If you’re looking for a perfect business partner to help your company grow, contact us now!

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