How to Empower Your Appointment Setter and Generate More Leads

The key to accomplish your sales goals is through appointment setter empowerment.

Sales pros once revered the volume technique, which focuses on a high quantity of sales pitches to generate more numbers of sales. This is no longer the case as we’ve always mentioned in our previous articles. The shift towards quality becomes sharper, apparent and indispensable to every savvy marketer in the business.

Quality doesn’t only refer to the quality of prospects in your list, but the quality of each individual appointment setter you have in your team. Many telemarketing companies have neglected to pay attention to this very essential piece of the equation. Don’t make that mistake. If you want to bring your appointment setting campaigns to greater heights, empowering your appointment setters and keeping them motivated is the way to go.

That said, here are effective tips on how to empower your appointment setter and ensure top performance and accomplish sales goals:

A Sense of Belongingness

An increase in their compensation is always a welcome strategy, but may not be a practical or permanent solution. Remember Maslow’s hierarchy of needs in your psychology class? The need to belong is on the third level of the hierarchy of needs for all people.

Whether they’re working within your office or teaming up with an outsourcing company, your lead generation appointment setting team needs to feel fully involved and integrated with your organization. If you achieve that, you will have them at their top level performance and they’ll keep you well informed about your campaign and client base.

The “belongingness” strategy works best at the emotional level. And with their emotional investment comes a pride in the company they represent, and knowing that their actions and overall performance influence the whole flow and end result of the campaign, there will be no lack of a strong motivational push that will set more appointments or close more deals.

Empower Appointment Setters to Make Their Own Decision

Let them make their own decisions within certain parameters. During appointment setting lead generation campaign, there will be plenty of decisions to be made on the spot. Allow them to exercise their training, read each situation they’re in and make the call.

Let them know that you completely understand the ups and downs of the industry, in which they’ll be dealing with objections, rejections from clients, and many other challenges to reach the goal. Allow them to make certain decisions that they seem fit and appropriate.

Learn to Seek and Give Feedback

To ensure the success of the campaign, you have to work as a team. Let your appointment setters know that you seek feedback from them, right off the bat. Listen carefully to those feedbacks. If the feedback is valid, some changes or tweaking will be necessary to make everything work according to plan.

When something pans out, give your feedback – absolutely. When some things aren’t working, tell them that too and why.

Make It Fun

Self-explanatory, isn’t it?

Live2Sell Appointment Setting Solutions

At Live2Sell, empowering our people is a top priority. They’re the secret sauce that has made us one of the best outsourcing appointment setting companies in the world today. We have complete faith in each appointment setter in the company. Contact us today to know how our holistic approach to appointment setting lead generation solution can make a huge difference to your business.

8 Responses to How to Empower Your Appointment Setter and Generate More Leads

  1. Mary says:

    Love the blog

  2. Lally says:

    I really like the blog. I assure that besides the Lead Generating Campaign you use for your clients through Tele Marketing I guess you have your own Lead Generation Tool software or similar one. The best for you.

  3. Lally says:

    I think Client Relationship is critical and any solid relationship is key for any business. I think that a great Lead Generating Tool might help us to promote allow us to get Buyers, Sellers, and social media like Twitter. Thanks

  4. Lally says:

    LEAD GENERATION is really important. Leads = sales, but I am sure, but I think that having a very good Lead Generating Tool will help to get more leads. Thank You.

  5. Lally says:

    I consider that there are different effective strategies regarding LEAD GENERATION that are really good as well. In my personal opinion I consider two of them: 1) “Generating leads from Social Media”, and 2) Having a powerful software that allow you to get leads from buyers, sellers and leads from twitter. See you.

  6. Lally says:

    Hi. I just want to share something with you. There are different strategies for “Lead Generation” and it will work according to your skills, you own plan and support”. I would like to talk about the “Keyword SEO”, and “getting the right keywords” so you can achieve great results. Those techniques plus another will have “your website” on first page of main search engines”. But I think, 1) if you find the the most trafficked websites; and 2) boost your “Keyword strategy” approach, you will be able to post, reply, answer, comment, or make a recommendation on these “highly trafficked websites” the products and/or services you provide. As a result, you can take control of the best search engines like Google, Yahoo, Bing and get access to potentially millions every day.

  7. Lally says:

    Hi. I post a great video about how to get leads through a software. This one can help everybody who wants to get LEADS either Buyers, Seller and from Social Media. Its Prometheus, you can continuously select leads of what you want and how many you want; find hot targeted leads who are already asking for the product/service you are selling; and emailing them all with a touch a button. FREE TRAINING at YOUTUBE.

  8. Lally says:

    “LEVERAGE your TALENTS and what you are really good at and DELEGATE your weaknesses”. As I said before, Getting Highly Trafficked Websites, Get LEADS and Get Exposure is really critical at any business. I would like to share with all of you the power of a great software and you can LEVERAGE more than you think. I hope you can enjoy it.

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