CA #8: Seven Simple Things that Make a Huge Difference In Your Business

customer service

Pay attention to these “little” things that can make a tremendous impact on your sales growth.

To achieve growth targets, many businesses invest time and money creating new products, finding new ways to expand their market share, and constantly pursuing new customers.

Sometimes they need to be reminded not to ignore those simple things in their businesses that can have a significant effect on the growth of their business.

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CA #7: How to Choose Effective Strategies to Market Your Business

Marketing Strategies

The best strategies to promote your brand are those that enable you to connect with the right people, convey the right message, and gain the most return on your investment.

There are a lot of methods out there that picking the most effective, highest-converting ones for your business can be a little overwhelming.

To ensure you will not be wasting money, time and effort, it’s crucial to analyze and understand which specific methods you can use to become integral parts of your marketing strategy.

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CA #6: How to Develop a Persuasive Marketing Message

marketing message

Building a profitable business depends on your ability to get your sales messages across. One of the toughest jobs of a marketing professional is to create a message that motivates the audience to buy, or at least induces them to find out more about the product you’re promoting.

When crafting a marketing message, it’s essential to capture the essence of what you are offering to the consumers. It should communicate everything that is special about your product or/and service, highlighting all that matters to your customers, motivating them to choose your brand.

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Seth Godin’s Top 3 Tips to Become a Better Sales Lead Specialist

sales lead specialist

Sales lead professionals love Seth Godin.

If you’ve read one of his books or heard him talk about marketing, you cannot but love him, too, especially for his brilliant ideas and great sense of humor.

He also runs one of the most popular, insightful blogs on the internet today, in which he covers everything business-related from marketing and customer behavior to building a tribe and social media.

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Top 5 Great New Customer Acquisition Strategies that Work

new customer acquisition

Check out these new customer acquisition strategies to fill your sales pipeline.

Businesses spend a lot of money on marketing activities to increase sales. When designing any kind of strategy to achieve that goal, you must do the necessary legwork evaluating your current lead generation efforts, being clear about the direction of your business, heaping on research to understand your market and the competition, all those crucial steps when developing a customer acquisition plan.

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CA #5: Crafting a Solid Customer Acquisition Plan – Your Route to Success

customer acquisition plan

A customer acquisition plan is the outcome of all those hours of brainstorming and decision making – your goal and commitment etched on paper. It guides you on how exactly you’re going to put your marketing strategies into action, showing you the right path to success.

It has been a common practice among many businessmen to go straight to doing without planning.

They may have some sort of a plan only in their head. But as pointed out in a previous post in this series, that’s not the smart way to go.

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CA #4: Top 15 Common Business Marketing Mistakes to Avoid

top marketing mistakes to avoid

Know these common small business marketing blunders and how to avoid them.

Committing mistakes in business, or any other worthy endeavor for that matter, is very much a part of the learning process and growth.

The first most important step is to recognize them. Otherwise it would be like madness making the same mistakes over and over again while desiring a different outcome.

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7 Great Tips to Achieve Your Lead Generation Goals this 2013

goal planning

What are your lead generation goals for 2013? We, at Live2Sell, are hoping that this will be the best year for your business. We are rooting for your success. If you haven’t yet established your growth targets for the new year, we suggest that you get started and do it now.

Tick, tick, tick. That’s the time slipping away fast! Get cracking. If you’ve set your growth goals already, congratulations!

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CA #3: Heap On Research: Understanding Your Market and Competition


Research is critical to your business. Goes without saying, you are only as good as what you know. The military strategist and philosopher, Sun Tzu in his timeless book The Art of War, emphasizes the importance of gathering information and utilizing intelligence sources to your best advantage, reducing risks and operational expenses.

In business, the more you know about your market and competitors, the better placed you will be when it comes to decision making and getting the most out of your marketing efforts.

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CA #2: Getting Clear About the Direction of Your Business

business direction

Creating that vision in your mind is a great way to anticipating the future, planting the seed in your mind that will hopefully grow and bear fruits the way you have predestined it to.

When you have a clearer business vision, it allows you to get a glimpse of the future and check if you like what you see. If you do like it, you can just communicate that vision to inspire your team when you meet with them, describing the view at the top before you start the climb.

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